@Echo Neon | July 27th, 2023 | 10 minutes read 

Neon signs have a long and storied history that dates back to the early 20th century. Originally used primarily for advertising purposes, neon signs quickly became a popular decorative element, particularly in urban environments. However, with the advent of new lighting technologies, neon signs began to fall out of favor and were largely replaced by more energy-efficient and cost-effective alternatives.

In recent years, there has been a notable resurgence in the popularity of neon signs. From trendy bars and restaurants to residential homes and weddings, neon signs are popping up all over the place. So, why the sudden comeback? 

In this article, we will explore the reasons behind the renewed interest in neon signage. 

Why Neon Signs Lost Their Popularity

Neon signs were once the talk of the town in the 1980s, but gradually lost their popularity in the early 2000s. The glaring light of neon, which was once a symbol of every city’s liveliness, became too common, and people started looking for other options.

As a result, cheaper alternatives such as LED lighted signs emerged. Unlike neon signs, which were custom-made and offers only little options for redesigning, LEDs were readily available and could be easily redesigned by changing its little bulbs.

In addition to being cheaper to make, LEDs consume less energy and offer more options for customization. Because of these, businesses in major commercial hubs started using LED signs, causing a decline in the demand for neon signs. 

The popularity of neon signs had dwindled due to the emergence of cheaper and more efficient alternatives, and the once-iconic symbol of every city’s nightlife was replaced by more practical and cost-effective LED signs.

The Resurgence of Neon Signs

Neon signs are making a comeback, even with the rise of LED signs. In a world where LED signs are everywhere, well-crafted neon signs can really stand out. These signs have a certain charm and uniqueness that can help brands set themselves apart. With their bright and electrifying lights, they act like a magnet in the bustling nightlife of commercial areas in cities.

Neon signs also remind people of the good old days. In fact, New Yorkers have fought to keep a neon sign from being replaced, showing a strong sense of nostalgia. These signs add character to any street and are truly one-of-a-kind.

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Reasons For Neon Sign Comeback

The resurgence of neon signs is a trend that has caught the attention of many people in recent years. Although LED signs are more energy-efficient and cost-effective, neon signs have their own unique charm that cannot be replicated. Here are 10 reasons neon signs are making a comeback:

  • Neon Signs Represent Vintage Artistry

Neon signs have been around for over a century, and many people have fond memories of seeing them in their youth. These signs remind us of simpler times when everything seemed more authentic and handmade. The vintage aesthetic of neon signs has become increasingly popular in recent years, particularly among younger generations who are drawn to their nostalgic appeal.

  • Neon Signs Offer Unmatched Aesthetics

Neon signs offer aesthetic appeals that cannot be matched by any other type of signage. The vibrant and colorful lights of neon signs are mesmerizing and eye-catching, making them perfect for drawing attention to businesses, bars, and restaurants. Additionally, the unique shapes and designs of neon signs make them a form of functional art, providing a visual spectacle that is both beautiful and functional.

Vintage neon sign mirror on glass wall

  • Vintage-looking Neon Signs Offer Unique Branding Options To Businesses

Neon signs have become an essential part of branding for many businesses. The custom designs of neon signs make it possible for companies to create unique signage that reflects their brand identity. In today’s competitive marketplace, standing out is essential, and neon signs are an effective way for businesses to differentiate themselves from their competitors.

  • Neon Signs Are Symbols of Skillful Hard-work and Craftsmanship

The craftsmanship involved in creating neon signs is unparalleled. Every neon sign is handcrafted, and the process requires a high-level of skill and precision. The labor-intensive nature of neon-sign-making is part of what makes them so special. People appreciate the effort and artistry that goes into each sign, and it is this attention to detail that sets neon signs apart from other types of signage.

  • Neon Signs Offer Timeless Appeal

Neon signs have a timeless appeal that transcends trends and fads. Although they may have fallen out of favor for a while, they have never lost their appeal entirely. The enduring popularity of neon signs is a testament to their timeless appeal and enduring relevance in today’s world. As such, we can expect neon signs to remain a fixture of our cultural landscape for many years to come.

custom neon party lights wall decor

  • Neon Signs Are More Eco-friendly

While neon signs are not typically thought of as eco-friendly, they are actually more environmentally friendly than LED signs in some ways. For example, neon signs do not contain any toxic materials, and the neon gas used in the signs is non-toxic and non-reactive. Additionally, neon signs have a longer lifespan than LED signs, meaning they do not need to be replaced as often, reducing waste and environmental impact.

  • Neon Signs Are Durable and Reliable

Neon signs are extremely durable and can withstand harsh weather conditions, making them an ideal choice for outdoor signage. Unlike LED signs, neon signs do not lose their brightness over time, ensuring that they continue to be eye-catching and effective for years to come.

  • Neon Signs Offer Their Best Benefits When Customized

Neon signs are highly-customizable and can be made to fit any shape or design. This makes them a great choice for businesses looking for unique signage that reflects their brand identity. Neon signs can be customized with a variety of colors, fonts, and designs, allowing businesses to create one-of-a-kind signage that truly stands out.

yellow juicie neon sign for business

  • Neon Signs Are Highly-popular in Modern Arts and Designs

Neon signs are not just for commercial use – they have also become popular in the world of art and design. Many artists and designers have incorporated neon signs into their work, using them as a way to create striking visual displays that capture the imagination. The use of neon signs in art and design has helped to increase their popularity and appeal, making them a part of modern design culture.

  • Neon Signs Maintain Their Symbolism

From the neon-lit streets of Las Vegas to the bright lights of Times Square, neon signs have become synonymous with the hustle and bustle of city life. They represent a time when things were simpler, more authentic, and full of promise, and this symbolism has helped to keep them relevant and popular to this day.

Places Where Neon Signs Comeback Are Evident

Neon signs are making a comeback, and it’s not just in one particular place. These luminous works of art are being embraced all over the world, and the following are just a few examples of where they are especially prevalent:

  • Las Vegas

sunset blue neon light wall art

The bright lights and energy of Sin City are the perfect match for neon signs. In fact, some of the most iconic neon signs in the world can be found in Las Vegas, from the famous “Welcome To Fabulous Las Vegas” sign to the neon Cowboy at the Pioneer Club.

  • Tokyo

Tokyo’s vibrant nightlife is illuminated by neon signs, which can be found in almost every alley and street. From flashy pachinko parlors to trendy restaurants and bars, neon signs are a staple of Tokyo’s cityscape.

  • New York City

The city that never sleeps is also home to some of the most stunning neon signs in the world. From the bright lights of Times Square to the neon-lit storefronts of Chinatown and SoHo, New York City is a neon lover’s dream.

  • Hong Kong

coffe neon sign multi color cafe sign

This bustling metropolis is renowned for its towering skyscrapers and neon-lit streets. The city’s iconic neon signs are a blend of Chinese characters and Western advertising slogans, making for a truly unique visual experience.

  • Seoul

South Korea’s capital city is a neon wonderland, with entire streets dedicated to neon signage. From the colorful storefronts of Myeong-dong to the trendy bars and restaurants of Gangnam, Seoul’s neon signs are a feast for the eyes.

Conclusion

In conclusion, the revival of neon signs is a testament to their enduring appeal as a unique, versatile, and nostalgic form of art. Their ability to grab attention, evoke emotion, and serve as memorable visuals is unparalleled. As we continue to move towards a digital world, the handmade craftsmanship of neon signs offers a refreshing and authentic touch to our surroundings. Therefore, why not join the neon revival and invest in a custom-made neon sign? If you don’t know how to get started, contact us at Echo Neon so that we can help you create a statement piece that will not only enhance the aesthetics of your space but will also leave a lasting impression on anyone who sees it.


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